Neck Hammock
Wellness Products · Activewear & Sportswear
Creator program on Trybe · checked
Payment terms
Videos: 1.5% of sales
Confirm current rates, eligibility and any per-submission cap on Trybe before filming.
About the program
1. Goal Create a funny, highly relatable 25–35 second vertical Meta ad that feels like an organic Reel. Use the familiar joke that after age 30, a harmless everyday movement can suddenly make your body feel old. The humor should stop the scroll, then transition naturally into Neck Hammock as part of the creator’s normal neck-relaxation and recovery routine. 2. Audience • Adults 30–60 who experience everyday neck tightness or stiffness. • Desk workers, frequent phone users, active adults, parents, travelers, and people who occasionally wake up feeling stiff. • The viewer should immediately think: “That is exactly me.” 3. Required Deliverables • One edited 25–35 second video in 9:16 vertical format, minimum 1080 × 1920. • Three interchangeable opening hooks, each filmed as a complete take. • All raw talking-head footage and unedited B-roll. • At least 8–10 separate B-roll clips, each held for 3–5 seconds. • Clean version without music, captions, logos, or baked-in graphics. • One-year paid social advertising usage rights. • Keep the product and creator fully visible inside the center-safe area for Meta placements. 4. Creative Direction • Funny and exaggerated at the beginning, calm and credible after the product appears. • Natural creator delivery—not a polished commercial or memorized sales script. • Use fast cuts during the meme setup, then slower, satisfying shots while using Neck Hammock. • Show the product within the first 6–8 seconds. • Film with clear audio, bright natural light, and a clean home, bedroom, office, or gym setting. • Use large, easy-to-read on-screen captions because many viewers watch without sound. 5. Primary Storyboard — The Sneeze 1. 0–2 sec — Pattern interrupt: Creator is doing something normal, sneezes, then suddenly freezes and slowly grabs their neck. On-screen text: “Your body after 30…” 2. 2–5 sec — Creator looks directly at the camera with a confused or betrayed expression. Suggested line: “I can work out for an hour…but apparently one sneeze is where my body draws the line.” 3. 5–8 sec — Quick visual of the creator moving stiffly toward the Neck Hammock or dramatically preparing a “recovery night.” Suggested line: “So this is what recovery looks like now.” 4. 8–20 sec — Show the full Neck Hammock setup and use: attach it securely, lie down, adjust position, relax, close eyes, and breathe. Suggested voiceover: “I use the Neck Hammock for about 10 minutes when my neck feels tight from work, workouts, travel, or just sleeping w
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